Phenomenological Enquiry Into Corporate Social Responsibility

  • Muzhar Javed
      COMSATS University, Islamabad, Pakistan
    Keywords: CSR, Economic Phenomenon, Ulterior Motives

    Abstract

    The notion of Corporate Social Responsibility (CSR) seems appealing amidst unprecedented corporate affluence and power vis-a-vis abject socio-economic and deteriorating environmental conditions. An increasing number of corporations have started exploiting social responsibility as insurance strategy against government intervention, media reporting and consumer reaction to irresponsible corporate behaviour. Analyzing retrospectively, current Social Responsibility Practices are far away from letter and spirit.

    This article aims to present critique of concept and practice of CSR. This phenomenological study, analyzing corporate practices, explores the ulterior motives precipitating corporations espouse CSR and finds that Social Responsibility is not social, it is economic phenomenon. The proposed model of CSR can make it social, sustainable and provide much-needed impetus to practice.

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    References

    Friedman, M. (1970). The Social Responsibility of Business is to Increase its Profits. In: W.M. Hoffman, R.E. Frederick & M.S. Schwartz (eds.) (2001), Business Ethics – Readings and cases in Corporate Morality (pp. 156-160). USA: McGraw-Hill.
    Jackson P, Hawker B. 2001. Is Corporate Social Responsibility Here to Stay? http://www.cdforum.com/research/icsrhts.doc [23 June 2003].
    Shell Petroleum Development Company of Nigeria. (2004). People and the environment, Annual Report.
    Van Marrewijk M. 2003. Concepts and definitions of CSR and corporate sustainability: between agency and communion. Journal of Business Ethics 44: 95–105.
    Article History
    Received: 2018-04-23
    Published: 2018-06-07
    Dimensions
    How to Cite
    Javed, M. (2018). Phenomenological Enquiry Into Corporate Social Responsibility. SEISENSE Journal of Management, 1(3), I-VI. https://doi.org/10.5281/zenodo.1284872
    Copyright & License

    Copyright (c) 2018 Muzhar Javed

    Creative Commons License

    This work is licensed under a Creative Commons Attribution 4.0 International License.